Fail Fast, Learn Fast Every new product and every business has that “one amazing idea” that someone believes the market needs. However, not every brilliant idea is groundbreaking. Sometimes all it takes is a few adjustments to turn a good concept into a terrific one. Other times it seems hopeless. […]
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Solving a distinct need or want is essential with any business model. The desire for people to feel safe and secure when in riskier situations has been around for ages. From alarm systems to pocketknives and from bullet proof vest to karate lessons, the self-defense industry has had a number […]